Messaging Analyzer
Does this messaging persuade effectively? Score clarity, persuasion, and trust.
Last updated 2026-07-01
Suite
Marketing Intelligence
Token cost
3 tokens per run
Typical time
30–60 seconds
Analysis type
Scored analysis
Overview
Does this messaging persuade effectively? Score clarity, persuasion, and trust.
Does this messaging persuade effectively? Score clarity, persuasion, and trust.
Inputs, field by field
Fill the essential fields first — they are all you need for a solid result. The 6 advanced fields are optional context tucked under an "Advanced context (optional)" disclosure: the more you add, the deeper and more tailored the analysis. The main input must be at least 20 characters or the run is blocked with "Add more detail to the main input for a high-quality analysis."
| Field | What to enter | Example |
|---|---|---|
| Copy Type | The format of the copy — sets the benchmarks used to score it. | Options: Sales Copy, Ad Copy, Landing Page, Email |
| Copy / Messaging (main input) | Paste the full copy exactly as written — headline, body, and call-to-action. | Your landing page headline + subhead + 3 benefit bullets + button text. |
| Target Audience | Who the copy is meant to persuade. | First-time SaaS founders comparing analytics tools. |
| Field | What to enter | Example |
|---|---|---|
| Goal of This Copy | The single action the reader should take. | Book a demo. |
| Funnel Stage | How aware/warm the reader is — changes what must be said. | Cold ad traffic; problem-aware. |
| Product / Offer | The product or offer behind the copy. | A $29/mo analytics tool. |
| Brand Voice | The tone the copy should match. | Confident, plain-spoken, a little playful. |
| Objections to Overcome | The hesitations this copy needs to address. | “Looks complicated”, “Not sure it’s worth it”. |
| Where It Appears | The channel and any length/format limits. | Meta feed ad, 125-character primary text. |
How to run it
- 1
Open Messaging Analyzer
Find it in the sidebar under the Marketing Intelligence suite, or from the dashboard.
- 2
Fill the essential fields
Be specific — vague inputs produce vague intelligence. Watch the character counter on long fields.
- 3
Add advanced context (optional)
Expand "Advanced context (optional)" and add whatever you know — competitors, constraints, metrics.
- 4
Attach a prior analysis (optional)
Use "Add context from a prior analysis" to inject a saved Audience Intelligence result as extra context.
- 5
Choose visibility (in a Team/Agency/Enterprise scope)
Pick "Shared with team" (default) or "Private to me".
- 6
Click "Analyze Messaging (3 Tokens)"
The run costs 3 tokens. It typically completes in 30–60 seconds; the result saves automatically.
Reading the results
This is a scored analysis: the Executive Summary card shows an Intelligence Grade (0–100) on a radial gauge plus a short verdict badge, followed by the detailed sections as tabs.
Every result follows the universal section contract, so you always know where to look:
- Intelligence Grade (0–100)
- Key Findings
- Strengths
- Weaknesses
- Opportunities
- Risks
- Recommendations
- Action Plan
- Next Steps
From the result you can Rerun, Share (copies formatted text), Delete, or export via Copy / TXT / CSV. PDF export is a Pro-plan feature. Everything you run is also kept in History.
Works well with
This tool is part of a connected ecosystem — chain it with:
- Audience Intelligence — run it first, then attach its saved result here for sharper output.
Tips for a better analysis
- Write like you are briefing a sharp consultant: concrete numbers, real names, actual objections.
- Fill advanced fields when you have the data — they measurably deepen the output.
- Treat the score as a directional signal, not a verdict — read the Weaknesses and Recommendations for the "why".
- Chain tools: feed an earlier analysis in as context to compound the intelligence.