Market Intelligence
Where are the best opportunities in this market? Surface trends, gaps, and threats.
Last updated 2026-07-01
Suite
Marketing Intelligence
Token cost
5 tokens per run
Typical time
30–60 seconds
Analysis type
Strategic analysis
Overview
Where are the best opportunities in this market? Surface trends, gaps, and threats.
Where are the best opportunities in this market? Surface trends, gaps, and threats.
Inputs, field by field
Fill the essential fields first — they are all you need for a solid result. The 6 advanced fields are optional context tucked under an "Advanced context (optional)" disclosure: the more you add, the deeper and more tailored the analysis. The main input must be at least 20 characters or the run is blocked with "Add more detail to the main input for a high-quality analysis."
| Field | What to enter | Example |
|---|---|---|
| Market / Industry (main input) | The market, its size and maturity, key trends, and where you play within it. | Mid-market HR software in North America — growing but crowded with legacy incumbents. |
| Business Model | How you make (or plan to make) money in this market. | Subscription, Marketplace, Usage-based, One-time. |
| Target Segment | The specific slice of the market you focus on. | HR teams at 100–500 employee tech companies. |
| Field | What to enter | Example |
|---|---|---|
| Geography / Region | The geographies in scope — markets differ by region. | North America now, EU within a year. |
| Your Stage | Where your company is today — frames what opportunities are realistic. | Pre-revenue, $20k MRR, or Series A. |
| Key Players / Competitors | Who currently dominates or disrupts this market. | Incumbent A (legacy), Startup B (fast-growing). |
| Time Horizon | The planning window for acting on opportunities. | Next 12 months. |
| Budget / Resources | Roughly what you can invest to capture opportunities. | $5k/mo marketing budget, 2-person team. |
| Regulatory / Constraints | Compliance, regulation, or structural limits to respect. | HIPAA; data-residency requirements. |
How to run it
- 1
Open Market Intelligence
Find it in the sidebar under the Marketing Intelligence suite, or from the dashboard.
- 2
Fill the essential fields
Be specific — vague inputs produce vague intelligence. Watch the character counter on long fields.
- 3
Add advanced context (optional)
Expand "Advanced context (optional)" and add whatever you know — competitors, constraints, metrics.
- 4
Choose visibility (in a Team/Agency/Enterprise scope)
Pick "Shared with team" (default) or "Private to me".
- 5
Click "Analyze Market (5 Tokens)"
The run costs 5 tokens. It typically completes in 30–60 seconds; the result saves automatically.
Reading the results
This is a strategic analysis: the Executive Summary leads, followed by the detailed sections as tabs.
Every result follows the universal section contract, so you always know where to look:
- Key Findings
- Strengths
- Weaknesses
- Opportunities
- Risks
- Recommendations
- Action Plan
- Next Steps
From the result you can Rerun, Share (copies formatted text), Delete, or export via Copy / TXT / CSV. PDF export is a Pro-plan feature. Everything you run is also kept in History.
Tips for a better analysis
- Write like you are briefing a sharp consultant: concrete numbers, real names, actual objections.
- Fill advanced fields when you have the data — they measurably deepen the output.
- Skim the Executive Summary first, then dive into Recommendations and the Action Plan.
- Re-run with tighter inputs if the first pass feels generic.