Campaign Analyzer
How can this campaign perform better? Audit, optimize, and plan to scale.
Last updated 2026-07-01
Suite
Marketing Intelligence
Token cost
4 tokens per run
Typical time
30–60 seconds
Analysis type
Scored analysis
Overview
How can this campaign perform better? Audit, optimize, and plan to scale.
How can this campaign perform better? Audit, optimize, and plan to scale.
Inputs, field by field
Fill the essential fields first — they are all you need for a solid result. The 7 advanced fields are optional context tucked under an "Advanced context (optional)" disclosure: the more you add, the deeper and more tailored the analysis. The main input must be at least 20 characters or the run is blocked with "Add more detail to the main input for a high-quality analysis."
| Field | What to enter | Example |
|---|---|---|
| Campaign Details (main input) | Describe the campaign end-to-end — offer, creative, timing, and current results if any. | Black Friday push: email sequence + Meta ads offering 30% off annual plans. |
| Goals | The primary outcomes you’re optimizing for. | Leads, Sales, Awareness, App installs. |
| Audience | Who the campaign is aimed at. | Lapsed customers who haven’t purchased in 90 days. |
| Channels | Where the campaign runs. | Meta Ads, Google Search, Email, SEO. |
| Field | What to enter | Example |
|---|---|---|
| Budget | Total and/or daily spend — frames what’s realistic. | $10k total, $300/day on Meta. |
| Timeline / Flight Dates | When the campaign runs. | Runs Nov 20 – Dec 2. |
| Current Results / Metrics | Live numbers so the audit can pinpoint the real problem. | CTR 0.8%, CPC $1.40, ROAS 1.2. |
| Offer / Promotion | The promotion driving the campaign. | 30% off annual plans. |
| Creative / Assets | The creative approach and formats in play. | 3 video ads + 5 statics, UGC style. |
| Target KPIs | Your success thresholds. | ROAS ≥ 3, CPA ≤ $40. |
| Competitive Context | Market conditions affecting the campaign. | Rivals heavily discounting this season. |
How to run it
- 1
Open Campaign Analyzer
Find it in the sidebar under the Marketing Intelligence suite, or from the dashboard.
- 2
Fill the essential fields
Be specific — vague inputs produce vague intelligence. Watch the character counter on long fields.
- 3
Add advanced context (optional)
Expand "Advanced context (optional)" and add whatever you know — competitors, constraints, metrics.
- 4
Attach a prior analysis (optional)
Use "Add context from a prior analysis" to inject a saved Audience Intelligence or Messaging Analyzer result as extra context.
- 5
Choose visibility (in a Team/Agency/Enterprise scope)
Pick "Shared with team" (default) or "Private to me".
- 6
Click "Analyze Campaign (4 Tokens)"
The run costs 4 tokens. It typically completes in 30–60 seconds; the result saves automatically.
Reading the results
This is a scored analysis: the Executive Summary card shows an Intelligence Grade (0–100) on a radial gauge plus a short verdict badge, followed by the detailed sections as tabs.
Every result follows the universal section contract, so you always know where to look:
- Intelligence Grade (0–100)
- Key Findings
- Strengths
- Weaknesses
- Opportunities
- Risks
- Recommendations
- Action Plan
- Next Steps
From the result you can Rerun, Share (copies formatted text), Delete, or export via Copy / TXT / CSV. PDF export is a Pro-plan feature. Everything you run is also kept in History.
Works well with
This tool is part of a connected ecosystem — chain it with:
- Audience Intelligence — run it first, then attach its saved result here for sharper output.
- Messaging Analyzer — run it first, then attach its saved result here for sharper output.
Tips for a better analysis
- Write like you are briefing a sharp consultant: concrete numbers, real names, actual objections.
- Fill advanced fields when you have the data — they measurably deepen the output.
- Treat the score as a directional signal, not a verdict — read the Weaknesses and Recommendations for the "why".
- Chain tools: feed an earlier analysis in as context to compound the intelligence.